Tag Archives: Logo design saratoga springs

Shannon Rose to Where

If you judge a company by how long they have been in business, Shannon-Rose Design should be the largest company in the design industry. They claim to have been in business for over fifteen years, building a company that services small businesses and multinational companies. You hear this a lot.

Shannon-Rose Design Logo

Shannon-Rose Design Logo

Initially their offices were on Broadway, but now are located several block up near the corner of Church and Clinton. Looking at the office, it would be nice if they moved the garbage cans away from the front door. Odd that I should have to mention this.

Through the years, they have morphed from a typesetting house, pre-press house, design studio, and now apparently a web development studio. The website – http://www.shannonrose.com/flash.html – which is quite nice by the way, states that they currently have only 4 employees. I believe they have more than that.

Shannon-Rose Design Homepage

Shannon-Rose Design Homepage

So where does this company stand in the graphic design seen in Saratoga Springs. They seem to be a regional design firm, staying within the Lake Placid to Albany NY area. Shannon-Rose holds a unique place in the city, since they are not huge like Palio or just a one or two person shop, they are an odd size. I will focus on some of their local work.

Menges and Curtis seems to use Shannon-Rose for their work. They did the logo and packaging for some product they probably just stick their name on. The design is nice and is very consistent in style to what you would expect a store like Menges & Curtis should sell. They did a nice job of forming an identity for the pharmacy.

The Menges & Curtis Logo Design

The Menges & Curtis Logo Design

Of course you don’t see the logo much at the store itself. Just on the packaging of their cream.

Packaging For Menges & Curtis Products

Packaging For Menges & Curtis Products

I have seen this identity carried out on the Website and the local weekly Saratoga Today. I don’t know if Shannon-Rose Design did the ads, but they do continue the design even though it is only a black and white ad.  In conclusion, most local business have quite bad packaging, but Shannon-Rose did a pretty nice job for Menges & Curtis.

Another local client is Saratoga Performing Arts Center. I had to stumble on this one by finding their name at the bottom of the site. The site is well designed and but there is a lot of stuff. It is well organized, but they seem to want to do to many things at once.

Saratoga Performing Arts Center Home Page

Saratoga Performing Arts Center Home Page

I don’t know if Shannon-Rose Did the logo, but I hope not. One of the interesting things, but also one of the more confusing, is the rolling calendar halfway down the page. This is pretty complicated stuff to build, and I wonder if they actually did it themselves. 

SPAC Rolling Calendar

SPAC Rolling Calendar

Still the main calendar is where things really come together. it includes a full calendar, music, video, and all the information on each performer than you could ask for. Things move, and shuffle, but not in a bad way, you can still find you way around. The website is a very interesting attempt to do a lot of things in a very usable way. Overall it is a good website but for an arts venue, the SPAC website is almost phenomenal. I actually went and looked at other musical venues to see.

So where does that put Shannon-Rose in the Saratoga Springs design world? There isn’t a lot of local work on their site, so it is hard to tell the extent of it. But, I have heard their name related to a lot of design work locally.

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Lis Design is Broadway

Elisa Sheehan is Lis Design. She moved to Saratoga Springs from Boston and set up shop as a small design firm. At one point I believe she had an office on Broadway, but her website notes she is working on a residential street. She probably moved into a home office. 

Lis Desgns Home Page

Lis Designs Home Page

She immediately made a place for herself in the downtown district doing logos and brochures. Lis Design has a real nice style that is hard to dislike. Elisa works well with type, but not at the same level as Larry Ambrosino. To continually work with downtown organizations her pricing structure must be affordable.

I don’t know all of her clientele, but what I can tell from her website most are small businesses and individuals. She even has a category for invitations, which must be completed with a lot of hand work. No printer would take the time to create these little miniature works of art.

There are a lot of individuals working as designers out of their home, but the quality varies, Liz Design is professional and consistent. I don’t think she is looking to become a bigger organization, just create nice professional work for the small retail and service oriented businesses. One of the weak points is that her work has a similar feel to it. Soft colors, traditional type faces, and no particular strategy on the marketing end. She is more a graphic designer than a marketing person. 

Lis Designs has had quite an effect on the Saratoga Springs esthetic. Working with numerous business that downtown visitors walk by every day. One of the most impressive would be N.Fox’s new logo. It is quite modern and well designed. A nice update from their old logo, which was also nice, but this is truly unique.

nfox_logo

The new N.Fox logo

Other work includes Franklin Squares Lily of Saratoga. She did a beautiful illustration with her trademark pastel type colors.

Lilly of Saratoga logo design

Lily of Saratoga logo design

I don’t believe that Lis does web development, but she has done some nice website design. Hatties Chicken Shack.

Hatties Chicken Shack

Hatties Chicken Shack

The Spire Restoration logo is really nice work. Simple design, great typework and of course nice colors.

Spire Restoration logo

Spire Restoration logo

The Grey Gelding logo is probably her weakest of the bunch. I’m not impressed by the artwork or the text. 

Grey Gelding Logo

Grey Gelding Logo

The website is actually great and does a good job of hiding the logo into the colorful background.

Grey Gelding Homepage

Grey Gelding Homepage

So here is a small design firm, apparently a one person firm working out of her house, that has made quite an impact on the look and feel of Downtown Saratoga Springs. As a small business Lis Design is not an economic engine  to the city, but in the long term, she may have a local legacy larger than Palio Communications.